zimozi.co — Week 44 Action Report
🔍Google Search Console
Oct 26–28, 2026 (GSC always lags ~2 days behind today) — this is how people find zimozi.co on Google
| Evidence | What is observed | Suggestion | Task — Marketing team | Task — WordPress team |
|---|---|---|---|---|
Performance
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Only 4 clicks, 6 organic sessions all weekAlmost all traffic is direct or branded. Non-branded search is delivering close to nothing right now. | Build a deliberate content + backlink plan around the Singapore-automation query cluster (see Query Focus below) rather than relying on brand search. | High Plan 2–3 pieces of content targeting non-branded buyer queries this month. |
Low None this week — this is a content task, not a technical one. |
Queries
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"ai automation singapore" — 13 impressions, 0 clicks, position 77The single best non-branded opportunity this week. Real search volume, but page 8 — effectively invisible. | The matching blog post already exists (see Pages evidence) — this is a ranking problem to fix, not a content gap to fill. | High Get 2–3 relevant backlinks / directory listings pointing at this post; link to it from the homepage. |
Medium On-page SEO pass: title tag, meta description, heading structure, internal links on this URL. |
Pages
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/blog/ai-automation-singapore-2026/ — 21 impressions, 0 clicks, position 74.8Page-level confirmation of the query finding above — Google is showing this exact page for the exact right search. | Strengthen this one page rather than writing new content — it's already proven relevant to Google, it just needs authority. | Medium Share this post on LinkedIn/social to generate early engagement signals. |
Medium Check page load speed and mobile rendering on this specific URL — slow pages rank worse. |
Indexing
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73 pages not indexed vs. 53 indexed32 "crawled, not indexed," 22 failing redirects, 7 noindex, 6 hard 404s. More than half the site is invisible to Google. | Fix the technical issues first (redirects, 404s) — they're blocking crawl budget from ever reaching the content-quality pages. | Low Review the 32 "crawled, not indexed" pages — flag any that are thin or duplicate for a rewrite. |
High Fix the 22 broken redirect chains and 6 hard 404s; submit an updated sitemap once done. |
🖱️Microsoft Clarity
Last 7 days — this is how people actually behave once they land on zimozi.co
| Evidence | What is observed | Suggestion | Task — Marketing team | Task — WordPress team |
|---|---|---|---|---|
Overview
|
Only 8 of ~178 real visitors were recordedUnder 5% coverage. "Top user" is 1 person from India with 7 of the 8 sessions — looks like internal/team browsing, not real visitor behaviour. | Nothing drawn from Clarity can be trusted site-wide until the tracking snippet is confirmed on every page template. | Low None — wait for the fix before planning around Clarity data. |
High Confirm the Clarity snippet loads on every template (home, blog, solutions, 404) — it's very likely missing from most. |
Recording
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Visitor lands and exits on the same blog pageWatched directly: entry and exit both on /solutions/build-progress-tracker/, no further navigation. Matches GA4's 80% bounce on that page. | The article has no clear next step for an interested reader — add one in-content, not just in the top nav. | Medium Write a short "book a call" CTA line and a related-content prompt for the end of blog posts. |
Medium Add a CTA block + related-posts module to the blog post template. |
|
Dead clicks
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25% of sessions had a "dead click"A visitor tapped something that doesn't actually respond — usually a styled-but-not-clickable element. | Once tracking coverage is fixed, re-check this number with a real sample size and identify which exact element is being clicked. | Low None this week. |
Medium Re-run this check after the tracking fix and patch whichever element is being clicked without responding. |
📊GA4
Oct 26–30, 2026 — what happens after someone finds zimozi.co
| Evidence | What is observed | Suggestion | Task — Marketing team | Task — WordPress team |
|---|---|---|---|---|
Key Events
|
Zero verified conversions in 28 dayscalendly_booking_confirmed, contact_thank_you_page and generate_lead all show "No stream data detected" — despite 6 book_call_click events this week alone. | This is priority #1 over everything else on this report. Traffic and rankings don't matter if nobody can actually convert. | High Personally go through the "Book a free call" flow end-to-end and report exactly what happens. |
High Verify the thank-you page and Calendly confirmation webhook are actually firing the GA4 events. |
Events
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Page URLs are being sent as GA4 event namesDozens of "events" are literally named https://zimozi.co/about/, /contact-us/ etc. instead of a standard page_view — breaks page-level reporting. | Needs a one-time GTM/GA4 tagging fix so every report above this one stays accurate going forward. | Low None — flag to WordPress/dev, this is purely technical. |
Medium Fix the GTM/GA4 container so page views fire as standard page_view events, not custom URL-named events. |
Top pages
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404 page got 20 real views this week, 91.7% bounceReal visitors are hitting broken links often enough to show up in the top-7 pages for the week. | Matches the 22 broken redirects + 6 hard 404s GSC is also flagging — same root cause, two symptoms. | Low None this week. |
High Same fix as the GSC redirect/404 task — find and correct the internal links feeding visitors into these dead URLs. |
|
Geography
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Top city this week: Ghaziabad (46 users), ahead of Singapore (36)Zimozi's own engineering hub is near Noida/Ghaziabad — this is very likely internal team traffic inflating the numbers. | Exclude the office network from GA4 so every number above reflects real prospects, not the team's own browsing. | Low None this week. |
Medium Add the office IP range to GA4 → Admin → Data Streams → Configure tag settings → Define internal traffic. |
🧐Website Review (manual)
Hands-on walkthrough of zimozi.co today, outside of any analytics tool — what a real visitor actually sees
| Evidence | What is observed | Suggestion | Task — Marketing team | Task — WordPress team |
|---|---|---|---|---|
Calendly load
|
The "Book a call" widget takes 4–6 seconds to appearIt shows only a plain 3-dot loader with no "loading your calendar…" label — looks broken, not slow, for several seconds. | A visitor who already clicked through from a busy homepage may bounce in those 4–6 seconds thinking the page is broken. | Medium Write a short "Loading your calendar…" message to sit in that gap. |
High Add a proper loading state/skeleton for the Calendly embed; consider starting the load earlier on page entry. |
Render bug
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"Offices and hubs" heading renders permanently blurredA scroll-reveal animation appears to get stuck mid-transition on this section — everything else on the page is sharp. | Small but visible polish issue — looks unfinished on a page meant to build trust (global office presence). | Low None — flag to WordPress team. |
Medium Fix the CSS scroll-reveal/blur-in animation on this heading (likely an animation end-state bug). |
404 page
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The 404 page is a raw dump of every link on the siteNo "page not found" message, no search box, no single clear next step — just a long unstyled list of every page. | Explains the 91.7% bounce rate GA4 shows for this page — it reads as broken, not helpful. | Medium Write friendly 404 copy and pick the 4–5 most useful links to keep (Home, Contact, Services, Blog). |
Medium Build a proper 404 template: clear message, search box, top-5 links, "Back to home" button. |
Contact options
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The only way to get in touch is booking a Calendly callThere's no simple email/message form as a lighter-weight alternative for someone not ready to commit to a 30-minute call. | Some visitors want to just send a quick message first. A single required booking step may be filtering out real leads. | Medium Decide the fields/copy for a short "Send a message" form as an alternative to booking a call. |
Medium Build and wire up the contact form with a working thank-you page (and make sure it fires contact_thank_you_page in GA4). |